WJXT update for St. Marys TDS TV customers

St. Marys TDS TV® customers, as you know from our previous communications with you, we have been unable to reach an agreement with WJXT to carry channel 4 at a fair price.

We want to be really transparent as to why this channel is now dark: WJXT is asking for a 47 percent rate hike. Yes, you read that right—47 percent.

Imagine heading to the store today and paying 47 percent more for the same product you just bought last week.

Sure, prices increase over time and we understand modest contract adjustments need to be made. However, WJXT’s current offer is excessive and way outside of the norm. They’re requesting up to three and a half times more than what we pay for the CBS, NBC, FOX and ABC channels in your area.

It’s our job to advocate on behalf of you, our customers, and we take this responsibility seriously. We will continue to pursue an equitable resolution, but we’ve also heard loud and clear you’re concerned about your pocketbook and rising video entertainment prices. Actively resisting unnecessary and unwarranted content price increases is one way we can help you.

TDS is still exchanging communications with WJXT and we hope we can eventually find a middle ground. In fact, we have offered to carry WJXT on an à la carte basis. In this scenario, the station would collect 100 percent of the fees when customers add WJXT to their channel package. This option has not been met with WJXT’s approval (nor any of our other reasonable offers).

Please remember, you can still watch WJXT’s broadcast—and at no additional cost to you. You can live stream WJXT’s popular morning newscast on their website, or you can download their free app to access their content.

Thank you for your patience and support as we keep working on your behalf. And, as always, thank you for being a TDS TV customer.


Previous news…

January 3, 2017: TDS® is no longer allowed to broadcast WJXT (channel 4). After several weeks of contract negotiations that ultimately did not lead to an agreement, TDS’ contract with WJXT expired at midnight.

We’re sorry for the inconvenience. Please know, we will continue to try to reach an agreement that will allow us to include WJXT in our lineup. In the meantime, you can use TDS’ fast, reliable Internet service to live stream WJXT’s morning newscast on their web site at no cost to you. WJXT also offers mobile apps so you can stay up-to-date with news, weather, and big events.

You’ll be happy to know that your Fox channels will NOT be interrupted. TDS and Fox have reached acceptable terms for continued carriage of these channels in our TDS TV lineup.

December 20, 2016: St. Marys TDS TV customers, as we mentioned previously, we’re negotiating with WJXT in earnest because our contract ends on December 31. Despite our best efforts, the station is telling us we may have to take the broadcast down.

WJXT is requesting a large hike in their rates—an increase that is out of line with industry standards and more than customers should have to pay.

In fact, they are demanding over 30 percent more than any other broadcast station in Jacksonville will receive in 2017. WJXT has no national affiliation (CBS, NBC, FOX, ABC) station and its prime time content consists of re-runs that are available elsewhere. As a result, we don’t feel such a dramatic rate hike is warranted.

They have rejected our offer for what we consider is a reasonable rate increase. We have also offered to meet their rate hike demands, but only if we can offer their channel to customers on an a la carte basis.

If negotiations do not prove successful and the WJXT signal must be removed on 12/31/16, simply use TDS’ fast, reliable internet service to live stream WJXT’s popular morning newscast on their website at no cost to you.

About Missy Kellor

Missy works on the Corporate Communications team and reports stories to TDS employees and customers. This is right up her alley because she’s an extrovert and also a big fan of research (really, she’ll look up just about anything that strikes her interest). Missy is a native of Madison, Wis. with an undergraduate in Anthropology and a master’s degree in Life Sciences Journalism from the University of Wisconsin-Madison. Her interest in the Internet as a mass media shaped her work towards a PhD in Journalism and Mass Communications. She’s also worked as an editorial assistant, copywriter, and production artist. In her off hours, Missy is a crafter, Pinterest addict, reader, wife, and mom of two kids. You can find Missy on G+ and on Twitter.
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